In Planning

Western Australia Minister for Lands Rita Saffioti

Big Brand Hotel Chains Respond To Middleton Beach Opportunity

Victor P Taffa

  • Successful conclusion to Middleton Beach Hotel Operator EOI with submissions received from local, national and international hotel chains
  • Success of Hotel Operator EOI will help underpin efforts to attract a quality hotel developer for the site
  • Hotel Developer EOI anticipated to open in coming months

State Government has announced the successful conclusion of the Middleton Beach Hotel Operator Expression of Interest (EOI) process.

Submissions were received from high calibre local, national and international hotel chains that see an opportunity in a future hotel proposed for Albany’s popular seaside tourist destination.

“Finding big brand names that are interested in managing the day-to-day operations of a potential 80-140 room hotel at Middleton Beach is a tremendous outcome, one that will certainly help efforts to secure a quality developer.” Minister for Lands Rita Saffioti said.

“When we go out with a formal Hotel Developer EOI, likely mid-2018, we will be able to present interested developers with a choice of recognised hotel chain operators looking to expand their business to Albany should a quality hotel be developed.”

Strategy to approach operators prior to seeking interest from developers is part of a raft of measures introduced by LandCorp and the City of Albany to make the site as attractive as possible to private investors.

“Calibre of hotel operators reaffirms what an attractive development opportunity the Middleton Beach site is for a quality hotel development.” Albany MLA Peter Watson said.

“Interest shown from these hotel operators is a great indicator that this project will boost our local economy, provide local jobs, and benefit our tourism sector.”

Success of the Hotel Operator EOI is an encouraging sign and the project partners remain cautiously optimistic about efforts to secure a hotel developer.

Hotel Operator EOI process was managed by specialist global agency CBRE Hotels, appointed by LandCorp.

Submitting hotel chains cannot be named at this stage, as any company participating in the forthcoming developer EOI must be given the opportunity to progress discussions with potential operators at their discretion.

Next stage will be an EOI process to find a hotel developer, which will be announced in the near future.


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